About

Hi there. I’m Victoria.

By day, I am a full-time entrepreneur and stay-at-home mom. I help small business owners tackle the simple, yet valuable tasks that stand in the way of elevating their brand to the next level.

Come sunset, I’m typically sharing a meal with my foodie husband, enthusiastically reading Goodnight Moon to my son for the hundredth time, building my dream home on The Sims, watching cleaning vlogs on YouTube, or hardcore cuddling with my cat.

I guess I should also mention that I am an artist (a title I reluctantly claim, but I’m working on owning it with confidence). I enjoy creating through various mediums depending on what I’m drawn to at the time.

Creative writing, photography and film, digital artwork, sketching, sewing, painting, and even furniture refurbishing are all a few hobbies I’m passionate about.

I have a Bachelor of Science in English with a creative writing concentration.

Other than my career background in client relations and administrative operations, I have a combined 10 years of experience in editing, blogging, social media content creation, website creation, and professional writing.

I enjoy working with small business owners, creatives, and community changemakers to amplify their efforts and make the world a better place.


Educational Background

Career Snapshot

  • Freelance Writer – 10 years
  • Content Manager – 4 years
  • Marketing and Creative Consultant – 4 years
  • Bookkeeper – 4 years
  • Executive Assistant – 2 years
  • Director of Operations – 1 year

Someone once asked, “What’s your ‘why’?”

Simply put, I battle with imposter syndrome. This has stopped me from taking risks, created limiting beliefs, and caused a lot of self-doubt in my life. The only thing I’ve found to cure my self-destructive pattern is to remove any obstacles and just do it – whatever that “it” may be.

I started my business in 2020 because it was time to take control of my destiny. I am very skilled and comfortable in the corporate world, but my heart longs for the freedom and excitement of the creative, entrepreneurial lifestyle. I value time with my family, prioritizing health over profit, and doing work that ignites a fire in my soul every day.

I hope my work inspires, enables and empowers other small business owners to accomplish their own goals, creating the life of their dreams without feeling inadequate or discouraged along the way!